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In episode 23 to kick of 2023 of the Kadence Beat, we take a look at how exemplary customer support affects our perception of a brand, whether it is an airline, fast food, or clothing company. We talk about Kadence's philosophy on customer support and how it began from an empathetic perspective when founder Ben Ritner started the company. Everyone at Kadence does support, and we talk about how customer interaction informs both our devs and our marketing team to be more effective in meeting market needs.
Humans are social creatures and we rely on the advice of trusted influences in our life to make purchasing decisions more than we often...
Marketers use popups because they are so effective at gaining a user's attention, however, they can create a user experience nightmare if implemented wrong....
In this episode, we talk about Ben's experience at WordCamp US in San Diego, California, and how building a personal brand is good for...
