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Marketers use popups because they are so effective at gaining a user's attention, however, they can create a user experience nightmare if implemented wrong. We review some of the best ways that popups, modals, and even slide-ins and banners can be used effectively in a way that supports your business objectives while being useful and supportive to your site visitors. We also review some thoughts about what marketers should give away versus what they should charge for when creating a customer relationship, as well as what's upcoming with Kadence products.
Humans are social creatures and we rely on the advice of trusted influences in our life to make purchasing decisions more than we often...
In this episode, we talk about Ben's experience at WordCamp US in San Diego, California, and how building a personal brand is good for...
In episode 23 to kick of 2023 of the Kadence Beat, we take a look at how exemplary customer support affects our perception of...
